LONDON (United Kingdom) Canary Wharf – October 2019 – Prof. Rodrigo Zeidan – “Economics of Global Business”

  • Date & Time: October 1, 2019 - 12:00 am
    October 4, 2019 - 8:00 pm
  • Venue: London, United Kingdom, Canary Wharf, Docklands Area
  • Info Line: T. 0044 (0)7459168805; T. 0039 3289251290
  • E-mail:: pr@booksandfriends.eu

 “BOOKS & FRIENDS” Workshop Series

LONDON – United Kingdom – October 2019 

 

European City: London, Canary Wharf, United Kingdom, Docklands area. 

Organizer: “Books & Friends” team

Venue: to be defined.

Issue: Economic Issues

Tema: Global Economy and Global Business

Special Guest Author: Rodrigo Zeidan, Prof. of Business and Finance at New York University – Shangai  and Consultant

Book: “Economics of Global Business” published by MIT Press 

BOOK: “Economics of Global Business” 

 

 

“ECONOMICS of GLOBAL BUSINESS” is available on AMAZON . Buy it now! 

 

a bit about “ECONOMICS of GLOBAL BUSINESS”

A book with innovative real-world macroeconomic analyses of timely policy issues, with case studies and examples from more than fifty countries.

This timely and refreshingly real–world focused book examines some of the world’s most critical policy issues through a macroeconomics lens. After presenting analytical foundations, modeling tools, and theoretical perspectives, Economics of Global Business goes a step further than most other texts, with a practical look at the local and multinational tradeoffs facing economic policymakers in more than fifty countries. Topics range from income equality and the financial crisis to GDP, inflation and unemployment, and, notably, one of the first macroeconomic examinations of climate change. Written by a globetrotting economist who teaches and consults on three continents, Economics of Global Business aims not for definitive answers but rather to provide a better understanding of the context-dependent rationales, constraints, and consequences of economic policy decisions.

The book covers long-run and short-run growth (with examples from the United States, China, the European Union, South Korea, Japan, Latin America, Africa, Australia, and Vietnam); financial crises and central banks; monetary and fiscal policies; government budgets; currency regimes; climate change and macroeconomics; income inequality; and globalization. All chapters rely on recent and historical examples of economic policy in action. The book is particularly suitable for use as an introduction to macroeconomics for business students.

MEET THE AUTHOR: RODRIGO ZEIDAN

 

Rodrigo Zeidan is is the author of Economics of Global Business (MIT Press) and Tariff reduction on renewables inputs for European decarbonization (Nature Sustainability). He is Associate Professor of Business and Finance at New York University Shangai as well as Visiting Professor at Fundação Dom Cabral

He is also Senior Scholar at the Center for Sustainable Business, NYU Stern as well as a columnist at Folha de S. Paulo, Brazil’s leading newspaper.

His more recent research focuses on Sustainable Finance, Corporate Finance and Development Economics. His researches have been published in the Journal of Corporate Finance, Harvard Business Review, Journal of Business Ethics, Journal of Environmental Management, etc.. Rodrigo has also written extensively for media outlets such as World Economic ForumBloombergAmericas Quarterly as well as Financial Times.

a bit more about the WORKSHOP 

 

WORKSHOP program

Q&A with RODRIGO ZEIDAN

Program 

18.00-18.25 P.M. – Participants arrivals

18.30 P.M. – Welcome address,  “Books & Friends” presentation and Q&A introduction by Dr. Davide Scialpi, “Books & Friends” Founder

18.40 P.M. – Q&A with Professor RODRIGO ZEIDAN on “ECONOMICS OF GLOBAL BUSINESS”

 

After workshop: 20.15: meet the author: Professor Rodrigo Zeidan, author of “Economics of Global Business”

WHO SHOULD ATTEND THE WORKSHOP

Roles: CEO’s, CFO’s, CMO’s, Managing Directors, CMO’s, Senior Business Managers, Brand Directors-Managers,  Finance Directors, Marketing Directors-Managers, Head of Brands. Senior Managers, Global Brand Communications Directors-Managers-Specialists, Communication Directors-Specialists, Entrepreneurs, Chief Economist Officers, Economists, Academics, Professors and Lecturers about business management and finance.

Companies and Organizations:  Brands, B2C and B2B companies, large size and middle size organizations and Local and Global B2C-Consumer Brands or B2B Brands, Universities, Business Schools, Financial Institutions, Public Sector Organizations.

Sectors and Industries of reference:  Senior Manager and Manager from Public and Private Organizations (GDO, Banking services, Financial Services, Pet Food, Food, Cars, Fashion, Mobile Phones, Cosmetics, Technology, Coffee, Alcohol, Clothes, Watches, Eyewear, Cosmetics, Makeup, Parfume, Fabric and Home Care, Medicines, Leisure Travel, etc.), Universities, Business Schools, etc.

LOCATION 

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London, United Kingdom, Canary Wharf, Docklands area.

 

VENUE

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 London, United Kingdom, Canary Wharf, Docklands area.

To be defined

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SAVE THE DATE 

October – 10/2019

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FRIENDS 

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REGISTER:

To register and join us: pr@booksandfriends.eu; T.: 0039 3289251290

WORKSHOP #HASHTAGS

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